Julie’s Love Letters
Spreading Love and Warmth this Festive Season
The Lunar New Year is the most important celebration for the Chinese community. After a year of hard work, it is the perfect time to unwind and reunite with their loved ones and enjoy a sumptuous meal together.
To usher in Chinese New Year, every household will be busy doing the Chinese New Year shopping. Julie’s Love Letters are not only a taste of beautiful memories for most Malaysians, but the most appropriate gift you can get for your relatives and friends. From Jan 11 to Feb 3, 2019, Julie’s will be doing its annual promotional roadshows to spread joy and love around Malaysia.
This is the fifth consecutive year of Julie’s “What’s Your Love Letter” campaign. This event has received overwhelming responses over the years and this year we are continuing our tradition of encouraging people to share their love through words. Instead of leaving a note only to your loved ones, you may send your message together with your purchase receipts through the mail or drop them in Julie’s promotional booth boxes to participate in the “What’s Your Love Letter” campaign contest that begins from Jan 8 to Feb 3, 2019. 15 winners of the campaign will walk away with RM1,000 worth of reunion dinner vouchers to treat themselves and their families to a sumptuous meal this Chinese New Year. You may What’s Your Love Letter Contest Form get here and for more details, please visit Julie’s Biscuits Facebook page at www.facebook.com/JuliesBiscuits.
Julie’s Chinese New Year (CNY) Roadshows
As a token of appreciation to the public for their unwavering support for Julie’s Love Letter, we will be holding promotional roadshows around Malaysia to deliver our blessings to everyone. Julie’s CNY roadshows will be held from Jan 11-13, 18-20, 25-27 and Feb 1-3, 2019 in 53 locations in Selangor, Penang, Ipoh, Johor, Kedah, Pahang, Melaka, and Perak. Not only will we be offering many attractive promotions, but participants also stand a chance to win interesting Julie’s products.
Come visit Julie’s roadshows at the specified dates and times, purchase 2 tins of the 700gm Julie’s Love Letters and you will get a tin of specially packed 400gm Julie’s Love Letters for free (Available on selected date only)! At every roadshow, a maximum of 128 tins will be given away on the first-come-first-served basis while stock lasts.
Bring Home Our Love this CNY
This year, Julie’s Love Letters have a little surprise for you. Buy any tin of 700gm Julie’s Love Letters and you will bring home one of the three beautifully-designed “Fudai” fortune pouches. Collect all three today, and bring all the blessings home.
Julie’s will be collaborating with Lazada and Shopee to organize a special Julie’s Love Letters limited promotion. Stay tuned by visiting our Julie’s Biscuits Facebook page.
Julie’s “What’s Your Love Letter?” CNY Roadshow Schedule
| DATE & TIME | LOCATION | REDEMPTION DATE (*1 DAY ONLY) |
| 2019, Jan 11th – 13th (11am-2pm) | AEON Bukit Tinggi, Klang | 12 January 2019 |
| Rasah Jaya Family Store, Negeri Sembilan | 12 January 2019 | |
| AEON Permas Jaya, Johor | 12 January 2019 | |
| AEON Big Kepong,KL | 13 January 2019 | |
| Tesco Mutiara Damansara,Selangor | 13 January 2019 | |
| 2019, Jan 18th – 20th (11am-2pm) | Pacific Alor Setar, Alor Setar | 18 January 2019 |
| GAMA Supermarket, Penang | 19 January 2019 | |
| AEON Metro Prima, KL | 19 January 2019 | |
| NSK Trade City Kota Damansara, Selangor | 19 January 2019 | |
| TF Value Mart Bentong 2, Pahang | 19 January 2019 | |
| Pacific Mall, Batu Pahat | 19 January 2019 | |
| TF Value Teluk Intan, Perak | 19 January 2019 | |
| TF Value Teluk Intan 2, Perak | 19 January 2019 | |
| Econsave Taman Daya, Johor Bahru | 19 January 2019 | |
| AEON Big Sutera Mall, Johor Bahru | 19 January 2019 | |
| Giant Bukit Tinggi, Klang | 20 January 2019 | |
| NSK Trade City Mahkota Cheras, KL | 20 January 2019 | |
| Tesco Puchong, Selangor | 20 January 2019 | |
| TF Value Mart Raub, Pahang | 20 January 2019 | |
| Family Store Melaka Mall, Melaka | 20 January 2019 | |
| Zemart Bahau, Negeri Sembilan | 20 January 2019 | |
| 2019, Jan 25th – 27th (11am-2pm) | Sogo Supermarket, KL | 25 January 2019 |
| C Mart Sungai Petani，Kedah | 25 January 2019 | |
| Mydin Subang USJ 1, Selangor | 26 January 2019 | |
| Econsave PSK, Selangor | 26 January 2019 | |
| Soon Cheong Sungai Buloh, Selangor | 26 January 2019 | |
| CS Brother Cheras, KL | 26 January 2019 | |
| AEON Big Wangsa Maju, KL | 26 January 2019 | |
| AEON Cheras Selatan, KL | 26 January 2019 | |
| NSK Trade City Klang, KL | 26 January 2019 | |
| TF Value Mart Mentakab, Pahang | 26 January 2019 | |
| Tunas Manja Air Putih, Kuantan | 26 January 2019 | |
| Billion Lumut, Perak | 26 January 2019 | |
| TF Value Mart Batu Gajah, Perak | 26 January 2019 | |
| Billion Kota Permai, Penang | 26 January 2019 | |
| Sunshine Square, Penang | 26 January 2019 | |
| Sunshine Farlim, Penang | 26 January 2019 | |
| NSK Trade City Seremban 2, Negeri Sembilan | 26 January 2019 | |
| Bachang Family Store, Melaka | 26 January 2019 | |
| AEON Terbau City, Johor Bahru | 26 January 2019 | |
| Hwa Thai Best Mart, Johor Bahru | 26 January 2019 | |
| The Store Mid Point, KL | 27 January 2019 | |
| NSK Trade City Kuchai Lama, KL | 27 January 2019 | |
| Giant Kota Damansara, Selangor | 27 January 2019 | |
| Nirwana Hypermarket Air Putih, Kuantan | 27 January 2019 | |
| Jasin Family Store, Melaka | 27 January 2019 | |
| AEON Bandaraya, Melaka | 27 January 2019 | |
| Econsave Bakri, Muar | 27 January 2019 | |
| 2019, Feb 1st – 3rd (11am-2pm) | NSK Trade City Selayang, Selangor | 1 February 2019 |
| AEON Alma, Bukit Mertajam | 2 February 2019 | |
| TF Value Mart Sungai Siput, Perak | 2 February 2019 | |
| TF Value Mart Botani, Perak | 2 February 2019 | |
| TF Value Port Dickson, Negeri Sembilan | 2 February 2019 |
Julie’s Love Letters, A Taste You Will Never Forget
During the CNY festive season, Julie’s Love Letters is a must-have item in almost every household. It is not only a taste of beautiful memories but also a taste of love. Some believe that every little love letter is rolled up with fortune and luck, that will bring happiness and prosperity to all.
Julie’s Love Letters is a product of quality and it comes in 2 flavours. The chocolate flavoured ones are rolled up with rich melty chocolate, where every bite is filled with the chocolaty goodness that makes you crave for more. The strawberry flavoured ones are filled with the aroma of sweet strawberries that you cannot resist, just like the heavenly feeling of first love.
Julie’s Love Letters is a household brand of more than 30 years. They are made with hi-tech processes and emphasize on hygiene and nutrition. All ingredients used are natural without additives, free from trans-fat, compliant with the ISO and HACCP standards and manufactured under stringent quality control.
Julie’s puts much efforts in providing a conducive and comfortable working environment for its workers in order for them to bake its biscuits with love.
Julie’s – Our Story
Julie’s is the largest biscuit exporter in Malaysia. Julie’s biscuits are present in more than 85 countries namely, Southeast Asia, Asia, Africa, America, and the Middle East.
Founded in 1985, Julie’s ventured into the export business in the same year. With a persistent commitment towards quality and food safety, Julie’s has earned a number of food safety certifications such as ISO 9001:2000, GMP, OHSAS, HACCP and Halal.
Julie’s operates on a 15-acre plant in Melaka, producing more than 100 types of biscuit variety to satisfy the different tastes of consumers. Some of our most-loved products include Peanut Butter Sandwiches, Love Letters, Cheese Crackers, Cheese Sandwiches, Butter Crackers, and Oat Cookies.
Julie’s is a responsible corporation that is committed to serve its employees, clients and the society at large. We fulfill our corporate social responsibilities by donating generously via several charity activities. Our core values are passion, integrity, conscience, and accountability. We promise to continue to improve our product quality, maintain our stringent checking on our products and ensure that every biscuit that we produce is baked with love.
