Assistant Manager (Branding & Marketing)

Demeanour, Qualifications, Knowledge and Skills Required

The ideal candidate’s demeanour and approach to life and work should be as follows:

  • Biscuit-loving, fun-loving, optimistic, innovative, energetic, aspirational, tech-savvy, and eager to learn with a hearty zest for life, specifically humble, open, fearless and yet possessing a little edge to think and go out of the box;
  • A good listener, trustworthy, reliable, honest, accountable, collegial, well-groomed and professional;
  • Proactive, resourceful, detail oriented, well-organized, self-directed, and able to thrive in high-pressure situations;
  • Appreciative and respectful of diverse cultures, abilities, genders, and different worldly belief systems.

Major Duties and Responsibilities

The successful candidate will be responsible for:

  • Mainly developing new products and implementing marketing strategies for the Company.
  • Ensuring new products are launched periodically and as planned.
  • Working with inter-departments and coordinating within the departments to manage works and duties as required by its role.
  • Ensuring the implementation of marketing activities are executed as per planned and smoothly.
  • Preparing product documentation and marketing presentations.
  • Conducting monthly periodic report and analysis as required and marketing strategies where necessary.
  • Managing agencies, partnerships, collaborations and cross-functional partners as needed.
  • Writing statement and press release for the launch and promotion of products for media channels.
  • Overseeing the communications and budget for campaigns or projects.
  • Overseeing the activities of marketing teams to ensure assigned tasks and set goals are achieved.
  • Mentoring team members to ensure alignment of the deliverables in the team.
  • Assisting to conduct consumer and market research activities.
  • Undertaking any and all other duties and responsibilities as so instructed by the superior and/or Company.

Desired Qualifications and Skills:

The ideal candidate will have/be:

  • 1. Possess at least a minimum Bachelors’ Degree in Marketing/ Customer Relations Management/ Mass Communication/ Commerce/ Business Administration or other related discipline with at least 3 years related working experiences and/or training.
  • Preference will be given to candidates with prior customer service and customer relations management experience.
  • Knowledge and experience in branding, marketing, digital marketing, social media marketing, other marketing tools, Photoshop, photography, videography, customer service and customer relationship management would be an added advantage.
  • A passion for the food and biscuits industry. Driven to take on new challenges and able to perform challenging tasks given at any time.
  • Excellent verbal and written communication skills in English and Malay. Knowledge of Mandarin is an advantage.
  • Excellent organizational, analytical, decision-making capability and multi-tasking skills.
  • Strong ability to work independently and also as team player where frequent collaboration across functional teams is necessary.
  • Good copywriting skill and strong attention to detail.
  • Creative thinking, able to express ideas, strategies and bring fresh ideas to the table.
  • Pleasant personality and good interpersonal skills with leadership ability.
  • Dedicated, self-started, self-motivating attitude.
  • Highly versatile and able to anticipate heavy workload during peak periods to meet close deadlines while maintaining a positive work attitude.
  • Computer literate, proficient with Microsoft Office, other relevant software and application.
  • Willing to work in long hours, on rest days and at any hours when necessary.
  • To be based in Alor Gajah, Melaka.
  • To possess own transport and willing to travel
  Only shortlisted candidates will be contacted via email for an interview.